Finding your perfect lip color comes down to biology. Breasts and nipples are natures sexual and nurturing cues. Nature has been giving us the answers all along. We’ve demonstrated our
gratitude towards nature by establishing an environmentally friendly makeup brand known as flirté beauty, which prioritizes environmentally friendly efforts that help the natural world.

Finding your perfect lip color comes down to biology. Breasts and nipples are natures sexual and nurturing cues. Nature has been giving us the answers all along.

Some say diamonds are a girl’s best friend, but let’s get real: lipstick is a girl’s best friend! After all, lipstick has the power to transform the way we see ourselves. It can make us feel fun and flirty one moment and sexy and powerful the next. It can give us a fresh summer glow on demand or position us to light up the room with the perfect amount of va va va voom.

So, guess what, your perfect lipstick shade has nothing to do with what the celebrities are wearing, nor does it have anything to do with the color trends of any given season. Your perfect lipstick shade has everything to do with…your nipples. That’s right. I said it.

We must admit, we didn’t always know this beauty secret, though it is fairly well known by makeup artists in Hollywood. In fact, Renae, the creator of flirté, learned it from her teenage daughter, Helena. Renae was driving her home from school when Helena let her in on this powerful bit of truth. Of course, curiosity quickly got the best of Renae and upon returning home, she stood in front of the mirror, examining her body and the contents of her makeup drawer, trying to find a link between the two (which come to find out is much easier said than done.) That’s why Helena and Renae created flirté. Because finding a lipstick shade that makes you feel and look authentically beautiful should not be this hard!

Here’s to Beautiful, Authentic YOU!

Some say diamonds are a girl’s best friend, but let’s get real: lipstick is a girl’s best friend! After all, lipstick has the power to transform the way we see ourselves. It can make us feel fun and flirty one moment and sexy and powerful the next. It can give us a fresh summer glow on demand or position us to light up the room with the perfect amount of va va va voom.

So, guess what, your perfect lipstick shade has nothing to do with what the celebrities are wearing, nor does it have anything to do with the color trends of any given season. Your perfect lipstick shade has everything to do with…your nipples. That’s right. I said it.

We must admit, we didn’t always know this beauty secret, though it is fairly well-known among makeup artists in Hollywood. In fact, Renae, the creator of flirté, learned it from her teenage daughter, Helena. Renae was driving her home from school when Helena let her in on this powerful bit of truth. Of course, curiosity quickly got the best of Renae and upon returning home, she stood in front of the mirror, examining her body and the contents of her makeup drawer, trying to find a link between the two (which come to find out is much easier said than done.) That’s why Helena and Renae created flirté. Now, women all across the US can find environmentally friendly makeup and the perfect nip lipstick shade that will leave you
feeling and looking authentically beautiful!

Here’s to Beautiful, Authentic YOU!

flirté beauty empowers you to look good, feel good and do good, all at the same time! It gives you the ability to enhance your natural beauty by tapping into the power of nature AND technology to make the perfect color match, every time. 

Not only are we committed to empowering your natural beauty, we are also passionate about protecting the environment and giving back to our communities & women-focused causes. Definitely unlike any other lipstick you’ve worn before.

Renae, the creator of flirté, has lost two precious women in her family to diseases that took their lives too soon. The first to breast cancer. The second to heart disease that revealed itself after a brutal fight with ovarian cancer. BTW, did you know the number one cause of death in women is heart disease?  Our symptoms present differently than men often taking longer to diagnose.  

So, to honor our differences as women from men and to recognize the courage, strength and the legacy of love these beautiful women have left behind, we’re on a mission to support the research needed to extend the lives of everyone, but with an emphasis on the “sheroes”–the women we deeply love and share life with on a daily basis. Like they say, “girls gotta stick together.” Why not do it through lipstick?

Flirté Beauty empowers you to look good, feel good and do good, all at the same time! It gives you the ability to enhance your natural beauty by tapping into the power of nature AND technology to make the perfect color match, every time. 

Not only are we committed to empowering your natural beauty, we are also passionate about protecting the environment and giving back to our communities & women-focused causes. Definitely unlike any other lipstick you’ve worn before.

Renae, the creator of flirté, has lost two precious women in her family to diseases that took their lives too soon. The first to breast cancer. The second to heart disease that revealed itself after a brutal fight with ovarian cancer. BTW, did you know the number one cause of death in women is heart disease?  Our symptoms present differently than men often taking longer to diagnose.  

So, to honor our differences as women from men and to recognize the courage, strength and the legacy of love these beautiful women have left behind, we’re on a mission to support the research needed to extend the lives of everyone, but with an emphasis on the “sheroes”–the women we deeply love and share life with on a daily basis. Like they say, “girls gotta stick together.” Why not do it through lipstick?

Over the course of more than 25 years, Renae has developed and commercialized medical device technologies-A male-dominated industry. She has been the only executive-level female in the boardroom more times than she cares to count. While she has had the privilege of working alongside some brilliant men, the truth is, earning respect from my boardroom peers has not always been easy. In fact, Renae struggled to confidently share her voice for years. Have you ever been in an environment where you struggled to contribute at your highest level? One where you knew you were showing up as someone less than your authentic, beautiful self? Renae gets it. So we get it. flirté empowers you to stand in your feminine strength. All of it. 
Over the course of more than 25 years, Renae has developed and commercialized medical device technologies-A male-dominated industry. She has been the only executive-level female in the boardroom more times than she cares to count. While she has had the privilege of working alongside some brilliant men, the truth is, earning respect from my boardroom peers has not always been easy. In fact, Renae struggled to confidently share her voice for years. Have you ever been in an environment where you struggled to contribute at your highest level? One where you knew you were showing up as someone less than your authentic, beautiful self? Renae gets it. So we get it. flirté empowers you to stand in your feminine strength. All of it. 

What we do know is that 85% of the women love their lipstick matching their nipple color. 100% loved dialing the colors up one shade darker. Cave people didn’t wear clothes so the sun naturally darkened their nipples, accentuating them. Modern society covers them (except in Europe on the beach) so nipples remain lighter in color. Dialing it up a notch more accurately reflects our innate biological programming in terms of attraction. We offer the option to “dial it up a notch” and explore other close matches with the flirté app.

The secret is out– here’s what others have to say about the perfect lip shade

What we do know is that 85% of the women love their lipstick matching their nipple color. 100% loved dialing the colors up one shade darker. Cave people didn’t wear clothes so the sun naturally darkened their nipples, accentuating them. Modern society covers them (except in Europe on the beach) so nipples remain lighter in color. Dialing it up a notch more accurately reflects our innate biological programming in terms of attraction. We offer the option to “dial it up a notch” and explore other close matches with the flirté app.

The secret is out– here’s what others have to say about the perfect lip shade

Press

BEAUTY INDEPENDENT: SO MANY PLATFORMS, SO LITTLE TEAM

THE LA TIMES: 2020 BEAUTY TRENDS

THE INDIE MOOD: INDIE BEAUTY EXPO LA 2020

MILLENNIUM MAGAZINE: INDIE BEAUTY EXPO – GLOBAL TRADITIONS AND NOVEL INNOVATIONS

TRENDSESTTERS: TREDNDSETTER TO KNOW – RENAE MOOMJIAN

ETHOS: HOW TO CREATE A LIP CARE ROUTINE WITH FLIRTÉ

THIS IS TUCSON: A TUCSON BUSINESS IS HELPING WOMEN FIND THEIR PERFECT LIPSTICK

TORONTO/CALGARY SUN: LIPSTICK SHADES TO MATCH YOUR NIPPLES

BEAUTY INDEPENDENT: HOW INDIE BRANDS PRACTICE INCLUSIVITY

VOYAGE PHOENIX: MEET RENAE MOOMJIAN OF FLIRTÉ

Podcasts

THE HIGHLIGHT BEAUTY PODCAST, EP. 2: “CLEAN BEAUTY” MEANS… WHAT EXACTLY?

ERIN AND ALIEE HATE EVERYTHING, EP. 116: “HELP ME I HATE THIS” @ 35:12

YouTube

EMMY BRE VLOG: MY LAST DAY IN MIAMI

Press

BEAUTY INDEPENDENT: SO MANY PLATFORMS, SO LITTLE TEAM

THE LA TIMES: 2020 BEAUTY TRENDS

THE INDIE MOOD: INDIE BEAUTY EXPO LA 2020

MILLENNIUM MAGAZINE: INDIE BEAUTY EXPO – GLOBAL TRADITIONS AND NOVEL INNOVATIONS

TRENDSESTTERS: TREDNDSETTER TO KNOW – RENAE MOOMJIAN

ETHOS: HOW TO CREATE A LIP CARE ROUTINE WITH FLIRTÉ

THIS IS TUCSON: A TUCSON BUSINESS IS HELPING WOMEN FIND THEIR PERFECT LIPSTICK

TORONTO/CALGARY SUN: LIPSTICK SHADES TO MATCH YOUR NIPPLES

BEAUTY INDEPENDENT: HOW INDIE BRANDS PRACTICE INCLUSIVITY

VOYAGE PHOENIX: MEET RENAE MOOMJIAN OF FLIRTÉ

Podcasts

THE HIGHLIGHT BEAUTY PODCAST, EP. 2: “CLEAN BEAUTY” MEANS… WHAT EXACTLY?

ERIN AND ALIEE HATE EVERYTHING, EP. 116: “HELP ME I HATE THIS” @ 35:12

YouTube

EMMY BRE VLOG: MY LAST DAY IN MIAMI